Providing marketing support for Cornish businesses

Burko Marketing offers freelance consultancy specialising in retail product and consumer services marketing support. My name is Sarah Burke, I’m based in Cornwall and I have over 20 years’ experience working in retail, National Account Management and commercial marketing roles for businesses including: Cornwall Airport Newquay, BBC Worldwide, Woolworths Group and Dixons Retail.
Every business has a view of what successful marketing is and what they want to achieve for their brand. My role is to listen and then look at supporting you to ensure you get the results you require by using the most appropriate channels.
I specialise in offering small and medium sized businesses (SMEs) full marketing support across the following key areas:
Marketing Consultancy
Including: strategic direction and building marketing plans
Health Checks
- Retail Outlet
- Marketing & Communications
Social Media Maintenance
Advertising Management
In-House Support
For clients who already have an existing marketing team
As part of our general marketing services aimed at the food/ beverage and hospitality sector, Burko Marketing can help support your business if you need to: 
  • Grow your presence on social media to create interest in your business, highlight menus or product food/ drink retail ranges
  • Create promotional campaigns to support in-house activities, key events (Valentines Day, Easter, seasonal themes etc.) or to highlight new additions to menus or retail product ranges
  • Source general advertising advice, get design artwork created or even get someone to book the most appropriate advertising space on your behalf
  • Identify your outlets unique selling point (USP) versus your competitors and plan ways to reach your target customers to drive bookings or sales
  • Implements ways to gain customer feedback on your menus, service or product ranges to increase repeat visits and customer loyalty
  • Improve your communication with customers be it through your website, newsletters, blogs, vlogs, in-house literature or branding
If you are looking to create a buzz about your food outlet and want to build on your current marketing and promotional activities then please get in touch to discuss your requirements.
As part of our general marketing services aimed at the gifting market, Burko Marketing can help support your business if you need to:
  • Grow your presence on social media to create interest in your business, highlight local or handmade products or themed gifting ranges
  • Create promotional campaigns to support activities, key events (Valentines Day, Easter, seasonal themes etc.) or to highlight new additions to retail ranges or bestselling products
  • Identify your outlets unique selling point (USP) versus your competitors and plan ways to reach your target customers to drive sales in store or online
  • Create ways to upsell products or increase basket spend whilst creating customer loyalty, trust and repeat purchasing
  • Look at your pricing and ranges versus your competitors to ensure your business has a profitable retail offering
  • Source general advertising advice,  get design artwork created or even get someone to book the most appropriate advertising space on your behalf
So if you want your retail business to stand out against your competitors and to increase sales year round (not just in high season) why not get in touch to discuss your requirements.
As part of our general marketing services aimed at the retail market, Burko Marketing can help support your business if you need to:
  • Grow your presence on social media to create interest in your business, promote ranges, describe services, highlight offers, generate consumer interest
  • Build a marketing strategy identifying what you want to achieve, how, when and with a limited budget
  • Identify your outlets unique selling point (USP) versus your competitors and plan ways to reach your target customers to drive sales in store or online
  • Create promotional campaigns to support activities, key events (Valentines Day, Easter, seasonal themes, sales etc.) or to highlight new additions to retail ranges or bestselling products
  • Adapt your communications plan including looking at newsletters and growing customer reviews
  • Source general advertising advice,  get design artwork created or even get someone to book the most appropriate advertising space on your behalf
So if you want your retail business to stand out against your competitors, to grow or maintain market share, to attract new customers or increase sales with existing customers why not get in touch to discuss your requirements with us.
quotes
"As you’ve noticed, people don’t want to be sold to. What people want is news and information about the things they care about"
Larry Weber – Chairman & CEO of Racepoint Global and leading expert in marketing service and PR
get in touch with Burko Marketing
If you would like to discuss any of my services in more detail or have any questions, please get in touch for a no obligation chat.
Office Hours Mon - Fri (9am - 5pm)
Email info@burkomarketing.com